In our Churchill Cotton Care Pillows Collection we introduce our Down Alternative Pillows. This luxurious down alternative pillow is made with our Soft Eco Fibreball filling that encourages refreshing, healthy, and quiet sleep. We use our Eco Fibreballs instead of long fibre wraps because the small round polyester balls conform and contour around your head and neck to assure the optimal sleep and comfort. Thus you will achieve an even better night’s rest and wake up feeling full of energy. This down alternative filling is sturdy enough to offer great support and yet soft enough to assure a comfortable night’s sleep. It provides that luxurious down-like feel with Soft Eco Fibreballs that reshape and move with you as you sleep. It evenly distributes pressure and relieves pressure points. It is extremely breathable and hygienic. Our Down Alternative Pillows are wrapped in a 100% natural cotton cover.